Services
Less chaos. More consistency.
Scalable design system setup
As your team grows, keeping design and development aligned gets harder. A design system makes it easier to move fast without breaking things. I’ll help you set up a lightweight, scalable system tailored to your product — so your team spends less time guessing and more time building.
How a lightweight design system can actually help you move faster.
Turning ideas into user-focused Requirements.
UX strategy
If you’re planning something new — a feature, product, or direction — I’ll help shape the early thinking so it’s grounded in real user needs and aligned with your business goals. We’ll define what success looks like for both sides and turn that into clear, actionable requirements your team can build on.
A quick intro to how I support early-stage planning with a user-focused lens.
Fresh eyes, clear opportunities.
UX & UI audits
I’ll take a closer look at your product to highlight what’s working well and where the experience could be strengthened — from interaction flow and UI consistency to messaging clarity and accessibility. You’ll get prioritised UX recommendations with practical next steps to guide your team forward.
A quick note on how I approach audits and what I look out for.
Know your users — and their journey.
Persona development & UX journey mapping
I’ll help you define your key user types and map out how they interact with your product — from their first impression to the point where they (hopefully) stick around. It’s a practical way to spot gaps, strengthen the experience, and make better product decisions with real users in mind.
Some thoughts on why it helps to step into your users’ shoes early on.
From shared goals to real experiences
New user flows
Once we’ve defined what your users need and how it aligns with your goals, I translate those requirements into clear user flows — supported by low and high fidelity prototypes. This step helps shape and test the experience early, so you’re not jumping straight to UI without knowing what actually works.
A short intro to how I approach designing user flows that feel clear and intentional.
Your product, through their eyes.
Usability testing & validation
Whether you’re exploring a new idea or testing an existing product, I run focused usability sessions with real users to uncover what’s intuitive and what’s getting in the way. You’ll walk away with clear, prioritised insights you can apply directly to improve the experience or shape next steps.
Some thoughts on where usability testing fits into product decisions.
Start with a quick chat
Building something new or making improvements? Drop me a quick email — we can take it from there.
What to expect
Reach out by email
Tell me a little about your product or any challenge you’re facing — nothing too detailed.
Book a free 20-minute intro call
We’ll chat through things in more depth so I can better understand your goals and where I can support.
I'll follow up with a suggested approach
After the call, I’ll take some time to reflect and put together a suggested plan based on what we discussed.
You’ll receive a detailed proposal
If you’d like to move forward, I’ll prepare a full proposal with scope, timeline, and pricing.